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articles
Chartered Developments have had numerous reference articles published in leading professional magazines. For a copy please download the relevant pdf:
The quarterly newsletter from Chartered Developments with relevant topics.
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“Which Finch are you? You must be a specialist…..in many areas!”
One noticeable difference between Finches and accountants in practice is that the development of the former is gradual and genetic whereas accountants are capable of making conscious decisions to instantly adjust and take advantage…
“Selling, it’s just a chat!”
The accepted approach to selling professional services face to face is to create rapport and discover a hook to hang your services on by asking lots of interesting…
“Ten Business Development Tips”
In an initial meeting with a prospective business client, your objective should be to gain the agreement to start working for them. If this is not possible, your fall back position should be to create…
“Recession? Just pick up the telephone”
Could the key to business growth in these difficult times be sitting right in front of you? The telephone gives us instant access to virtually any client in the country…
“Calling for business”
Tough times call for tough measures – is telemarketing the answer?
Telemarketing is nothing new – for decades, consumers and business alike
have been on the receiving end of eager advocates of
…
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“Telemarketing is a proven cost-effective tool in obtaining new clients”
Utilised in a professional manner, with clearly defined objectives, it can be
used to promote a wide range of specialist services…
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| Part 1 - Newsletter download – Telemarketing is a proven cost-effective tool
in obtaining new clients |
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| Part 2 – Benefits of telemarketing |
pdf download |
“The Importance of Marketing in a Recession”
What Marketing Strategy do you have in place to enable your law firm to withstand the economic downturn? In times of recession law firms are vulnerable to losing their market share, but there will always be opportunities…
“Calling all clients – The telephone as a marketing tool – friend or foe?”
Whether you are looking for new clients or concentrating on developing your existing client base the key to growth could be sitting right in front of you…
“Work the phones to maximise your opportunities”
In an increasingly competitive commercial environment, it is essential to understand and capitalise on marketing opportunities…
“Telephone Marketing –
your
chamber’s route to new business?”
The independent magazine for legal professionals discusses the growing importance of telephone marketing for business development.
“Ringing within the rules”
The member magazine for the Law Society of Scotland.
Discusses using the telephone as an effective business development tool and explains what can be done under the current Advertising and Promotion Rules.
“Deal or no deal?"
Obtaining new fee income has become an integral part of legal life for every partner and manager. Not only must one be an expert in a chosen field of law, it is also necessary to develop additional sales skills to guarantee a steady stream of new work...
“It’s good to talk”
Changes to The Solicitors Publicity Code have opened up a whole new area of marketing for solicitors and law firms, read more about those changes.
“Professional telephone marketing – is it for you?"
Discusses the role of the telephone in growing your firms business.
“Referrals reap rewards”
Targeted marketing for business recovery professionals.
“Implementing a referral strategy”
The process of formalising & implementing a referral strategy.
"To be or not to be?"
Traditional tax & accounting work is being threatened by IT, regulation and competition. So how do you hang on to what’s there and bring in some more?
Accountancy Magazine
“Ringing within the rules” |
pdf download
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What is a firm allowed to say in a cold call? A small Devon partnership tells all.
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