Event Marketing

 

We’ll help you with the all-important follow-up, to convert your leads

Click here to download your copy of Event Marketing Tips

to learn how you can maximise your rate of marketing investment from visiting events and trades shows

One of the fastest and easiest ways of generating new clients for your business is by going to trade shows and events.

Where else can you get hundreds, if not thousands of prospects in one room at the same time?

In 2016 we attended 32 professional service and healthcare events.

Examples include; PLSA (Pensions and Lifetime Savings Association), Legalex, The LawNet Conference and Accountex.

Our impression was that some sponsors of events try very hard NOT to create leads

If you are sponsoring events this year, download our Free Tips on Event Marketing, designed to help you maximise on your ROI.

And after heavy research and live experience here areĀ  some statistics that may interest you

75% of leads are never followed-up with after an exhibition

75%

83% of B2B marketers are heavily invested in events

83%

91% of event professionals stated that increasing engagement at their events was an important priority for their organization

91%

48% of event attendees find in-person interactions with brands more valuable than 2 years ago

48%

47% of B2C companies use snail mail to send out invites

47%

83% of brands say that their #1 reason for event participation is increasing sales

69
69% of B2B marketers consider in-person events effective

74% of marketers say that email is their most commonly used tool for event promotion

30
30% of the technology created for events for the last 2 years is live interaction technology

Our clients

Employee benefits
Banks
UK, US and EMEA Law Firms
Funds administrators
Asset / Investment Managers
Technology suppliers
Alternative finance / fin tec
Accountants
Scheme actuaries and risk managers
Fiduciary managers
DC Master Trusts

Their range of target markets

UK DB/DC Schemes
EMEA Endowments & Funds
Eastern European Oil
Middle Eastern Financial Institutions
IFAs / Intermediaries
Local and Central government
Universities
US and EMEA endowments
Charities