Data sourcing,

optimisation

and management

(Working on your CRM or ours)

Business Development is only as good as the data it is built on.

Because you invest heavily on activities using your data, and on average 20+% of data becomes obsolete each year, it’s critical that data is very well sourced, optimised and managed.

Sourcing

Our B2B data sourcing and intelligence specialists will help you identify the data you need to meet your objectives before sourcing it from specialist providers.

Our ownership guarantee will give you peace of mind that any data supplied is yours to keep.

Data Optimisation

Our optimisation services will reduce your costs, improve your campaign’s efficiency and boost your compliance. By putting your data through a series of processes and checks, including accuracy verification, missing field infill, deduplication and the removal of unnecessary data (structured), you will be able to focus resources on prospects who meet your criteria and avoid wasting time and effort on those who don’t.

Compliance is critical so if you’re planning to use your data for calling, we can include a Telephone Preference Service Check. This ensures your representatives cannot unknowingly contact anyone who is on the TPS register.

Our Data Append service will match your data against verified data sets to update, add or remove information, such as email addresses, job titles and mailing addresses. Targeting can be simplified by the addition of data relating to turnover, number of employees or sector.

Data can be supplied in a CRM compatible format, allowing you to update your systems. Or we can work directly on your CRM. Get in touch to learn more about how we can help.

1

Optimisation and verification

2

TPS checking

3

Data appending

4

Deduplication

5

CRM compatible

Data Management

If you’re concerned about compliance or daunted by the volume of data you hold, please talk to us. We can host databases on your behalf and carry out regular cleansing and research as required. All data will remain your property.

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