Friday 6 November 2026 | 12:00 to 1:00 pm GMT | Microsoft Teams
Sector groups should be powerful engines for growth. They bring together specialist expertise, market insight and client relationships around the industries that matter most to a firm.
Yet too often, they become little more than internal talking shops. Meetings take place, ideas are discussed, but momentum fades and little meaningful action follows.
In our forthcoming webinar, The Sector Group Playbook: Turning Talking Shops Into Growth Engines, we will explore how professional services firms can turn their sector groups into focused, commercially effective drivers of business development.
What will the webinar cover?
The session will examine the practical challenges that prevent sector groups from delivering results, including unclear ownership, limited fee earner engagement, inconsistent activity and the difficulty of translating strategy into measurable action.
We will look at how firms can:
- Establish clearer ownership and accountability
- Engage fee earners and maintain their involvement
- Build momentum beyond the initial launch
- Develop stronger market facing campaigns and activity
- Connect sector strategy with business development
- Turn conversations and ideas into measurable action
- Create a more consistent approach across the firm
The focus will be on practical changes that firms can apply, rather than theory.
Meet the hosts
The webinar will be hosted by Peter Rosenwald, Founder of Chartered Developments, alongside Des Greene of The BD Consultancy.
Des spent eight years as Head of Business Development and Marketing at Saffery Champness and brings extensive experience of developing and supporting sector focused growth strategies within professional services firms.
Together, Peter and Des will share their experience of what makes a sector group commercially effective, why many groups lose momentum and how firms can create the structure, accountability and activity needed to produce results.
Who should attend?
This webinar is designed for partners, marketing and business development leaders, sector group heads and fee earners within small and mid sized professional services firms.
It will be particularly useful if your firm:
- Already has sector groups but is struggling to generate consistent results
- Is considering introducing a sector focused strategy
- Wants to improve accountability and fee earner participation
- Needs to turn sector expertise into stronger market visibility and new business opportunities
Receive the Sector Group Playbook
Everyone attending the webinar will receive a comprehensive Sector Group Playbook, providing a practical framework for building and managing sector groups that deliver meaningful commercial results.
If your sector groups generate more discussion than action, this session will help you identify what needs to change and give you a clearer route forward.
