Lead Generation for Law Firms
As part of effective business development strategy, the telemarketing approach for law firms is varied, but usually most productive when directly targeting organisations in those industry sectors where the firm has demonstrable experience, and when delivering service-specific messages.
Firms give themselves the best chance for success when using a relationship partner, to introduce and manage the range of services offered to their target prospects; staying ahead of the competition.
Smaller Law Firms targeting the general SME sector use a variety of approaches. Some prefer going directly to the MD or Owners to offer their assistance as primary advisors, while others present a relevant service, for example employment law.
Panel work, including mass litigation, landlord & tenant and intellectual property can be gained by adopting a rigorous and disciplined campaign.
The team at Chartered Developments has the technical knowledge and skill required to ensure you achieve your business development goals. Our services include:
Data for Lawyers
The consistency and precision of the target data is an important element; getting the key information accurate from the outset increases the chances of a successful campaign.
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Telemarketing for Law Firms
The SME, larger SME, Government and Listed markets respond very well to campaigns where there is a specific message. Examples include REITs, new or amended legislation, REACH and employment law. Chartered Developments has developed a highly specialised telemarketing team who are adept at brand promotion, and will ensure that leads created are of the highest quality.
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Pipeline Management
We recognise that one of the challenges facing fee earners is properly managing the business opportunities presented to them, and the conversion process from prospect to client. Chartered Developments will work with you to manage the process of prospect management, from simply maintaining contact with decision makers, to providing you with a regular summary of your opportunity pipeline.
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Business Development Training for Lawyers
Obtaining new fee income has never been a greater priority. It is now more essential than ever for Partners and fee earners to know how to maximise the opportunities presented to them. The team at Chartered Developments has spent the last 9 years developing relevant and specific business development training for lawyers.
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Peter Rosenwald, Director at Chartered Developments, has recently written an extensive article on non stop referrals, click here to view a summary of key areas or to download the white paper click here.
