Asset Valuation Case Study
This project was designed to increase awareness of the introduction of IFRS3. IFRS3 was designed to improve the transparency of acquisition accounting, an area where a lot of accounting manipulation has occurred in the past. IFRS 3 requires in essence, that all assets on an acquisition, both tangible and intangible, be restated at their market values when accounting for the acquisition.
Although the technical details of IFRS3 are complex, Chartered Developments were able to converse at a senior level to secure appointments, build relationships and raise brand awareness with key targets on behalf of our client.
Client Profile
A joint venture between a Top 10 Actuarial Consultant and a National Property and Asset Consultant designed to bring together the combined strengths of dedicated tangible and intangible asset valuation specialists. The alliance meant our client was able to offer global reach to match today’s M&A marketplace.
The Brief
To gain introductory meetings with senior level executives (typically Managing Director, Finance Director, CFO or Company Secretary) to discuss the implications of the introduction of IFRS3 and to gain feedback from the marketplace with regards to future M&A activity and the requirement for advisory services.
Target Data
Chartered Developments worked with the client to source a database based largely on FTSE 250 companies with a history of M&A activity and a requirement to report under IFRS regulations.
The Result
Appointments were made with new target firms and the brand awareness of the specialist capabilities of the joint venture continue to be established within their target market.
Chartered Developments continue to work with both partners on separate project based campaigns.
